As the release dates of two highly anticipated films, Prabhas’ ‘Salaar: Part One – Ceasefire’ and Shah Rukh Khan’s ‘Dunki,’ draw near, a clash at the box office seems inevitable. ‘Salaar’ producer Vijay Kirgandur has now addressed the potential conflicts and concerns regarding screen allocation, expressing a desire to avoid any “ugly fights” in the competitive scenario.
The Box Office Clash
Release Dates and Screen Allocation
On December 22, Prabhas’ ‘Salaar’ is set to hit theaters, followed closely by Shah Rukh Khan’s ‘Dunki’ on December 21. The clash has sparked discussions about the allocation of screens, with both films eyeing a substantial share of the box office pie. Vijay Kirgandur, the producer of ‘Salaar,’ sheds light on their approach to this impending clash.
A Diplomatic Approach
Seeking a Balance
Vijay Kirgandur emphasizes a diplomatic stance, expressing a desire to avoid any “ugly fights” over screen allocation. Instead, the producer hopes for a fair distribution, suggesting a 50-50 scenario between ‘Salaar’ and ‘Dunki’ in an ideal situation. Kirgandur understands the challenges and potential conflicts that may arise but aims for an outcome where both films can thrive.
Focus on Occupancy and Overseas Discussions
Planning for Success
Kirgandur delves into the intricacies of the clash, acknowledging that even with more screens, the occupancy for both films might decrease. However, the emphasis is on maximizing occupancy, ensuring a successful outcome for both ‘Salaar’ and ‘Dunki.’ The discussions extend overseas, emphasizing the importance of strategic programming without engaging in confrontations.
The clash between ‘Salaar’ and ‘Dunki’ has the potential to create ripples in the entertainment industry. However, Vijay Kirgandur’s diplomatic approach reflects a commitment to finding a middle ground and fostering a healthy competition at the box office. As moviegoers eagerly await these blockbuster releases, the focus shifts to the delicate balance of screen allocation, hoping that both films can achieve success without resorting to “ugly fights.”
